Becca Wallace

Visual Stimulus
I plan to create a series of conceptual experiments to explore the idea of the unconscious or 
subconscious. The pieces will alter the viewers sense of reality in a variety of ways. The first 
aspect that I want to look into is the idea of categorizing because human beings have a need 
to categorize everything we come into contact with. When something is unable to be 
defined or categorized, human beings have an uneasy experience. I also want to explore 
what major brands portray in relationship to reality. Nothing the media or brands produce 
for the consumer is reality because everything is manipulated or false in order to sell and 
make a profit. And the third thing that really interests me about the conscious and subconscious 
are dreams and memories

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